You've come to the right place.
This page contains all the links to my blog, The Art & Science Of Client Retention.
If you're feeling overwhelmed and not sure where to start... I'll give you some pointers.
What you’re about to read may go against what you’ve been taught about business.
Start with post #1: How You Can Gain The Most From This Blog?
You'll understand the context and what to expect from the posts.
If you're looking for Retention Frameworks only...
Post #3: TRUST + MEANING = RETENTION and post #8: What Is The Retention Architecture Model: The 3 Layers Explained must not be missed. Also note, these are my original ideas. You won’t find them explained this way anywhere. If you happen to see someone else talking about these frameworks… You’ve arrived at the source here.
If you're not in a rush for time, then read the posts in chronological order. You'll gain the deepest insights and follow my train of thought that way.
If you've questions at any point in time, feel free to drop me an email at [email protected] with the subject line: BLOG.
With that, enjoy!
- Herek
#8: What Is The Retention Architecture model: The 3 layers Explained
#9: the hidden costs of ignoring retention principles (No one talks about this)
#10: Why clients still leave despite enjoying great service?
#11: Why have traditional marketing tactics lost effectiveness?
#13: Why businesses lose clients: The hidden role of trust leaks
#16: Where Does Client Trust Break Down? The Trust Leak Stages Explained
#17: Why tactical optimization can't fix weak business foundations
#18: What should consultants do when clients insist on their ideas?
#21: Why do clients request a refund? (It's not what you think)
#22: Case study 1 - how retention principles saved a marriage...
#25: Read this if you use AI in business (It's killing client retention... And more)
#29: How To Increase Client Lifetime Value Using Retention Principles
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